As an On-Air Announcer and Music Director for various major and secondary market radio stations in Western Canada, Lisa spent 14 years (11 of them at GX94 Radio in Yorkton SK) developing relationships and learning how to promote those with talent. From there, Lisa moved to the Yorkton Film Festival and honed her skills in event management, programming and artist liaising, followed by a few years working in the film and television industry. To keep her toes in music during that time, Lisa provided publicity and radio-tracking services for several Regina recording artists, and performed consulting work for local venues and music industry initiatives. In 2012, Lisa joined SaskMusic as a Project Coordinator, where she helped plan workshops and export activities, and administer communications. Lisa then joined Creative Saskatchewan in 2014 as a Program Advisor where she continues to administer grant programs and is a point of contact for applicants seeking support not only in music but for all industries served by the agency, such as book publishing, craft and visual arts, digital media, live performing arts, and film and television. A fan of everything from Americana to vintage country, to new wave, to blues, Lisa spends her free time collecting vinyl and cheering on all with musical talent because she freely admits that she has absolutely none. In March 2021, Lisa received her certificate in Entertainment Law from Osgoode Hall Law School of York University.